Newspaper circulation in the 1700’s (revisited)…
June 13, 2016 by GuyHeilenman · Leave a Comment
We often get queries as to what the circulation numbers were of colonial and later 18th century newspapers. Clarence Brigham, in his book “Journals & Journeymen” provides some helpful information.
The earliest comment on newspaper circulation in America was by publisher John Campbell in his Boston News-Letter of 1719. He notes that “…he cannot vend 300 at an impression, tho’ some ignorantly concludes he sells upwards of a thousand…”.
Famed publisher Isaiah Thomas remarked: “In 1754 four newspapers only were printed in New England…weekly, & the average number of copies did not exceed 600 from each press.”
Circulation gradually grew as the days of the Revolution approached. Rivington’s New York Gazetteer of Oct. 31, 1774 boated his weekly impressions “… increased to 3600…”, and Thomas noted in his Mass. Spy of Dec. 21, 1780 noted he had a pre-Revolutionary circulation of 3500 copies, then was driven out of Boston by the British invasion & established the Spy in Worcester. In 1775-6 circulation was 1500, in 1778-9 it was 1200, and in 1781 it did 500 impressions. He also noted that: “It has always been allowed that 600 customers, with a considerable number of advertisements, weekly, will but barely support the publication of a newspaper.”
Later Thomas noted that the famous Connecticut Courant of Hartford had a circulation which exceeded his Mass. Spy, that: “…the number of copies printed weekly was equal to, if not greater, than that of any other paper on the continent.”
In the last decade of the 18th century the number of newspapers increased, but circulation did not keep step & in generally averaged from 600 to 700. A few papers from larger cities were exceptions such as the Maryland Journal of Baltimore which claimed a circulation of near 2000. And the very popular Columbian Centinel would top the list of all 18th century newspapers in circulation with over 4000 per issue. Other popular late-18th century titles & their circulations included the Aurora with 1700; the Farmer’s Weekly Museum with 2000 and Porcupine’s Gazette with over 2000 in circulation in 1799.
But given these numbers, how many copies of any single date survived? A good question as certainly the vast majority were read and discarded. Outside of those held by institutions in bound volumes those which exist in collectors’ hands today almost assuredly came from deaccessioned institutional holdings and likely will be the only issues to see the light of day for many years to come.
(originally posted in 2009)
Chuckle for the day…
June 9, 2016 by TimHughes · Leave a Comment
The “Pennsylvania Packet“, Philadelphia, issue of September 24, 1788 contains on page 3: “Dean Swift’s idea of an attorney…”. You can read it for yourself (see below).
A June, 2016 stroll back thru time – 50, 100, 150, 200, & 250 years ago…
June 2, 2016 by GuyHeilenman · Leave a Comment
What news was reported in the month of June – 50, 100, 150, 200, and 250 years ago (1966, 1916, 1866, 1816, 1766)? Such a walk back through time via the eyes of those who read the daily and weekly newspapers of the period can be quite revealing. This is why we often say, “History is never more fascinating than when it’s read from the day it was first reported.” The following links will take you back in time to show the available newspapers from the Rare & Early newspapers website. There’s no need to buy a thing. Simply enjoy the stroll.
A simple reflection on Memorial Day…
May 26, 2016 by GuyHeilenman · Leave a Comment
Memorial Day – a day/weekend set aside in the United States to remember and give thanks for those who gave life and limb so we might have the freedom to enjoy what our Founding Fathers called “self evident inalienable rights” which had been bestowed on us by The Creator. In times of peace and abundance it is easy to forget the great cost that was paid by so many – that others might be free. It is with thin in mind I was struck by a March 20, 1861 issue of the Western Christian Advocate from Cincinnati, Ohio which provided details of General George Washington’s famous “Prayer at Valley Forge” (see below). The link above provides access to the full text of the article. Please enjoy (and appreciate) a blessed Memorial Day Weekend.
Don’t believe everything you read…
April 21, 2016 by TimHughes · Leave a Comment
The Pennsylvania Packet issue of November 22, 1785 contains a curious report which puzzled me, for although admitting my knowledge of American history is far from where it should be, I do not recall reading of Ben Franklin being captured by Barbary pirates upon his return from France as Ambassador.
Page 2 of this newspaper has a letter from Captain Thomas Truxtun, later of Constellation fame, dated August 20, 1785 from Algiers–with Ben Franklin as a passenger no less–mentions an encounter with Barbary pirates: “…Our being entirely unprepared for such an attack, put it out of our power to make resistance, & after sending sufficient men on board to navigate the ship they put the whole of the crew and myself in heavy irons & bore away for this place…to suffer the cruel infliction of slavery, and God only know whether I shall ever have an opportunity of seeing or writing to you again. Poor Doctor Franklin bears this reverse of fortune with more magnanimity than I could have imagined.”
Ben Franklin taken away in irons? Really??
I turned to our friend/long-term customer/naval expert George Emery for some explanation of this report. He relates that in Eugene Ferguson’s biography of Trustun, “Truxtun of the Constellation” (1956) he mentions this rumor while explaining Truxtun’s decision to arm the London Packet (to be renamed the Canton) for a forthcoming voyage to China. And the source of this rumor was this very newspaper: the Pa. Packet of Nov. 22, 1785. Apparently some enterprising reporter, “confusing ” Truxtun’s reasoning for arming the Canton to rewrite the “future” as a scary & perilous event of the past, all–perhaps–to sell more copies of the newspaper. Or perhaps Truxtun himself was responsible for this letter’s presence in the Pennsylvania Packet to bolster support for arming American merchant vessels then sailing to Europe, and particularly the Mediterranean.
Ferguson goes on to mention in his book: “…while he was yet bringing Franklin home during the last voyage, it was rumored in London that Captain Truxtun’s ship had been captured by the Barbary corsairs and that all aboard, including the great Franklin, were consigned to slavery in Algiers…”.
The capture never happened.
The Traveler… ah, this bloody weather…
April 18, 2016 by The Traveler · Leave a Comment
Today I traveled to England by The Post Boy dated April 17, 1716. I found a most intriguing report from Genoa, “On the 22d, about Eight in the Evening, we had a great Shower of Rain colour’d like Blood, which lasted above two Hours, and was follow’d with dreadful Thunder and Lightning, which struck People with a general Fright; and the more, because nine Persons were kill’d, and twelve wounded by it, in the Suburbs of San Pietrod’ Arena. It was very calm over Night; but the next Morning there arose such a furious Storm, that many Houses along the Sea-Coast were blown down…”.
I know for certain that I would not have wanted to experience those storms!
~The Traveler
They put it in print… “Liar, Liar”…
April 11, 2016 by TimHughes · Leave a Comment
From a time before internet dating, the Dec. 30, 1791 issue of “The Morning Post“ from London contains an interesting–and hopefully tongue-in-check–report headed: “Advertisements Matrimonial” which provides amusing reading if nothing else. “Liar, Liar” in print – what if people desiring a mate through ads in newspapers had to write what they were really wanting??? Enjoy.
Publius Lentulus’ 1st century description of Jesus Christ…
March 24, 2016 by GuyHeilenman · Leave a Comment
The February 3, 1787 issue of The Pennsylvania Packet and Daily Advertiser contains an 18th century translation of a letter self-described as being from Plubius Lutulus’ [Publius Lentulus’] to Caesar Tiberius (reg. 14-37 AD) which supposedly provides a contemporaneous description of Jesus Christ. Historians have spent countless hours trying to discover whether or not the letter is authentic. After more than a century of research, since there does not appear to be record of a Lentulus serving as Governor of Judea (which this letter suggests), most have come down on the side of it not being legitimate. Sadly, a 15 minute dig into the Bible could have saved them a considerable amount of energy.
The letter (see below) indicates the appearance of Jesus, with his long flowing hair, was quite a sight to behold. However, 1 Corinthians 11:14 makes it clear his hair could not have been long, and Isaiah 53:2 states: “He had no form or majesty that we should look at Him, and no beauty that we should desire Him.” End of discussion. Case closed.
Thankfully, whether or not Jesus is God’s Son… the Messiah… the deliverer of all who might believe, according to the Bible, is not dependent on such works of man. He either is who He says HE IS, or he is not who he said he was – and the proof will be in the pudding. Still, the letter does make for interesting reading. Happy Easter.
Lava flowing on the moon?
March 14, 2016 by TimHughes · Leave a Comment
It can be easy to understand the limits of astronomy prior to our modern age when you read a report like the one found in “The Bath Chronicle” from England, June 14, 1787, which reports an observation by one of the more noted astronomers of the era. It begins: “Our great astronomer Mr. Herschel has lately discovered three volcanoes in the moon. The principal one, which is now burning, ejects great quantities of smoke and lava…” (see image).
The Traveler… Stamped out…
March 7, 2016 by The Traveler · Leave a Comment
Today, by the means of The Edinburgh Advertiser dated March 7, 1766, I traveled to Scotland where I found that they received a letter from Bristol dated March 1st containing a report of a premature celebration in England of the repeal of the Stamp Act. Although the repeal was official on March 16, early readings in Parliament of the repeal bill gave notice that it would happen soon. “Never was joy more general or citizens hearts more sensibly touched than ours on Monday last on hearing the favourable turn of the American affairs. The bells throughout the city rang incessantly…”
~The Traveler




